At Expression 360, we believe large-scale exhibitions must transcend beyond static stalls to create immersive storytelling environments. Today’s audience seeks innovation, engagement, and a sense of purpose — not just information.
The NetZero Pavilion at India Energy Week 2025, executed in collaboration with multiple PSUs and led by BPCL, showcased India’s commitment to sustainability and future-ready energy solutions. Designed as a multi-company experience hub, the pavilion blended cutting-edge technology, interactive installations, and powerful narratives to make sustainability tangible, inspiring both industry leaders and the public.
Our mission was to transform a pavilion into a living ecosystem of innovation, one that reflects India’s vision of a NetZero future through design, technology, and communication.
Experiential Pavilion Design – Conceptualized and executed a dynamic pavilion layout that housed multiple companies under one unifying “NetZero” theme, ensuring seamless storytelling across diverse showcases.
Tech-Integrated Storytelling – Developed digital interactive kiosks, kinetic screens, and projection-led models to make complex energy innovations accessible and engaging.
Gamification & Engagement – Introduced gamified experiences allowing visitors to learn about sustainability through challenges, simulations, and digital interactions.
Immersive Installations – Designed a pledge wall where attendees could commit to sustainability goals, a green tunnel symbolizing the journey towards clean energy, and visually striking digital showcases.
Seamless Communication – Provided integrated communication services, blending physical displays with digital narratives, ensuring consistent messaging across ATL, BTL, TTL, and digital marketing touchpoints.
Collaborative Showcase – Curated spaces for multiple PSUs and energy leaders (including ONGC, BPCL, and others) to highlight their unique initiatives while maintaining thematic coherence under the “NetZero” vision.
Landmark Pavilion of India Energy Week – Positioned the NetZero Pavilion as the flagship attraction, driving maximum footfall and engagement at Yashobhoomi.
Interactive Sustainability Experience – Enabled thousands of visitors, from policymakers to youth, to not just view but experience India’s clean energy journey.
Unifying Industry Narrative – Brought together multiple companies under a single integrated storytelling framework, reinforcing India’s collective march towards NetZero.
Emotional Connection through Engagement – The pledge wall and gamification modules ensured visitors carried home not just information, but a personal commitment to sustainability.
Amplification & Visibility – Extended pavilion reach through digital marketing services, influencer outreach, and social media amplification, ensuring conversations about the pavilion continued beyond the physical space.